Gong cha’s family of franchisees is made up of two different groups: master franchisees and sub-franchisees. Our master franchisees are in charge of several key responsibilities, including overseeing their territories, helping the sub-franchisees who own stores in the area, and managing locations of their own.
One of our master franchisees, Larry Chen, has been with Gong cha for over nine years, and his experience has taught him several important lessons about franchising. He is the master franchisee for California and is the CEO of the region. Keep reading to see what advice Chen has for interested entrepreneurs like you and how it can help guide you throughout your entrepreneurship.
1. EVERY DAY AS A TEA FRANCHISE OWNER IS AN OPPORTUNITY
For Chen, not a day goes by that he doesn’t look for an opportunity to grow as a master franchisee and connect with our tea-loving guests. He appreciates learning about each of them and why they love our delicious bubble tea drinks because it helps inform his decision-making processes for the store. These opportunities also allow him to continue improving his skills as a master franchisee and help Gong cha move forward as a brand.
“Every day is a new challenge,” said Chen. “To be supported by a world-class brand, we are in a great position to grow our market presence and are equipped to stand out from competition. On a personal level, it is extremely rewarding to talk to a customer and know that they are happy about the Gong cha experience!”
2. TRUST YOURSELF TO BE A GREAT TEA FRANCHISE OWNER
At Gong cha, we know what it takes to be a great bubble tea business owner. Our master franchisees have experience owning or running similar QSR brands and a drive to help Gong cha reach new territories. Larry Chen believes master franchisees must also have trust in themselves. Having the confidence that you’re ready to become a leader is the first step toward franchise ownership, and Chen suggests reminding yourself that both your skillset and mindset are equally important in your entrepreneurship.
“Know what you bring to the table,” said Chen. “Take advantage of your experience and skillsets. The Gong cha system can help you with the rest.”
3. FIND A BUBBLE TEA BUSINESS THAT SUPPORTS EVERYONE
Training, support, and customer service are three of the most important aspects to look for in a bubble tea franchise. For Chen, Gong cha was there to thoroughly train and support him throughout ownership, and he appreciates how much time and energy we put into serving our franchise family.
“Gong cha’s vision in providing quality products and experiences to customers carries over to provide world-class support and training for master franchisees and sub-franchisees,” said Chen. “The high standard in training and store operations from day one was installed as the Gong cha way.”
BECOME A MASTER FRANCHISEE AT GONG CHA
Ready to take Chen’s advice? Get to know our team at Gong cha and learn more today. We’re excited to get to know you and see if you’re ready to take your entrepreneurship to the next level and become a master franchisee like Larry Chen. Contact us today to get started!
